Episode 44

full
Published on:

10th Nov 2025

You Matter - How One Softball Tournament is Changing the Game

Transforming Youth Sports: The You Matter Ankeny Classic Softball Tournament

In the final part of our series, host Valerie Alston engages in a deep conversation with Justin about the You Matter Ankeny Classic, a unique softball tournament focused on mental health and sportsmanship. Justin shares how he brought together counselors, coaches, and athletes to create an event that emphasizes character over competition. This episode of Car Ride Conversations for Sports Families explores the importance of mental health in sports and offers actionable insights for communities looking to replicate this impactful model. With discussion prompts and tips for parents, this episode is a must-listen for anyone interested in youth sports and mental wellness.


00:00 Introduction to the You Matter Ankeny Classic

00:23 Welcome to Car Ride Conversations

00:56 Justin's Perspective on Mental Health in Sports

01:10 Creating the You Matter Ankeny Classic

02:56 Tournament Highlights and Innovations

04:40 Encouraging Sportsmanship and Community

06:16 Final Thoughts and Contact Information

08:19 Discussion Prompts for Families

12:31 Closing Remarks and Call to Action


To reach out to Justin about starting a tournament or project like this email him at jbogers81@gmail.com 


To participate in the tournament please visit: https://usssa.com/baseball/event_home/?eventID=409341  or email the Ankeny Girls Softball Association at: ankenygirls.softball@usssa.com 


Discussion questions:

  1. What does “You Matter” mean to you when it comes to sports and teammates?
  2. The You Matter Classic gave the biggest trophy for sportsmanship. If you were designing an award for your team, what would it celebrate and why?
  3. How do you think sports could look different if every tournament or season focused more on mental health and kindness?
  4. What’s one simple way our family or team could make sports more fun and supportive for everyone?
  5. How can we, as adults, help keep the joy in sports for kids especially when competition gets intense?



Thanks for joining me on Confident, Calm, and Clutch Car Ride Conversations! If you found this episode helpful, please subscribe to the podcast so you never miss a moment. Share it with other parents or coaches who could use a little extra inspiration on the go.

For exclusive tips, tools, and updates join my newsletter at www.confidentcalmclutch.com/newsletter 

For more specific tips on building mental toughness, buy my book Confident, Calm and Clutch: How to build confidence and mental toughness for young athletes using sports psychology

If you are a coach looking for ways to build mental toughness into your practices then check out my coaching resources (books, assessments, conversation starters, community and more) here.


Parents join my Facebook group to Help Your Athlete Gain Mental Toughness for Parents

Have an idea for a topic? Submit your idea here.

Questions? Comments? Ideas? Email me: valerie.alston@valstoncoaching.com

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YouTube: https://www.youtube.com/@valstoncoaching9666


Watch every episode of Car Ride Conversations here: https://www.youtube.com/playlist?list=PLOjguEFjF88w5Wl-eA9dlkwLk7f_sI12V 

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About the Podcast

Car Ride Conversations For Sports Families
Conversation prompts for building mentally tough young athletes while you drive
The ultimate podcast for parents, coaches, and young athletes who want to unlock the secrets to mental toughness, confidence, and resilience. Whether you're on your way to practice, a big game, or just tackling the daily grind, these bite-sized episodes are designed to spark meaningful conversations to equip young athletes with actionable tools to thrive in school, sports and life while building strong relationships with their parents, one car ride at a time.

Hosted by Valerie Alston, former D1 athlete, sport psychology expert, and resilience coach, each episode dives into key topics like building effective self-talk, staying calm under pressure, and bouncing back from setbacks. With real-life stories, practical tips, and relatable insights, you'll discover how to support your athlete's journey while strengthening your connection along the way.

Buckle up and join us for a ride full of inspiration, growth, and the skills needed to become Confident, Calm, and Clutch!

Questions? Comments? Ideas?
✉️ Email me: valerie.alston@valstoncoaching.com

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📸 Instagram: https://www.instagram.com/valstoncoaching
▶️ YouTube: https://www.youtube.com/@valstoncoaching9666

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About your host

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Valerie Alston

Drawing from a rich background as a former D1 softball player and a Certified Mental Performance Consultant, she boasts over 15 years of experience dedicated to teaching and training Soldiers in the intricate art of mental toughness and resilience. As a distinguished author and coach, she brings a unique perspective to the realm of performance enhancement. Currently, her passion lies in empowering today's youth, leveraging her expertise to build and foster resilience through sports and mental toughness training, ensuring the next generation thrives in both their athletic pursuits and broader life challenges. With a comprehensive approach to athlete development, she extends her expertise to parents and coaches. Committed to enhancing understanding, she collaborates with them to impart valuable insights on building the mental toughness of young athletes, fostering an environment that nurtures resilience and unleashes their full potential.